UI / UX Design

Helping Engineers Navigate 5G—One View at a Time

Redesigned T-Mobile’s network visualization system so teams could spot issues quickly and stay ahead of rollout delays

Year :

2021

Industry :

Telecom

Client :

T-Mobile

Project Duration :

2 Years

Featured Project Cover Image
Featured Project Cover Image
Featured Project Cover Image

Project Overview

As UX Designer at T-Mobile during their massive 5G infrastructure expansion, I spearheaded the design of an innovative network topology visualization system that transformed how engineers manage thousands of cellular sites across America's largest 5G network. Working over 2 years (2021-2023), I collaborated with network engineers, field technicians, and operations managers to replace cumbersome PDF-based workflows with an intuitive, multi-view interface that supports 7,500+ cities and 1.3 million square miles of coverage.

Duration: 2 years (2021-2023)
My Role: UX Designer & Research Lead
Key Users: Network engineers, Field technicians, Operations managers
Impact: 40% faster task completion, 30% fewer connection errors, 100% team adoption

The Infrastructure Challenge

T-Mobile's 5G Transformation Scale

T-Mobile's transition to standalone 5G architecture represented one of the telecommunications industry's most ambitious infrastructure projects. The company was rapidly expanding from traditional LTE networks to 5G Advanced technology, requiring coordination across:

  • Over 1,350 upgraded cell sites in Florida alone

  • Nationwide 5G SA deployment covering 7,500+ cities

  • Multi-vendor infrastructure including Cisco, Nokia, Ericsson partnerships

  • Complex site relationships between donor and recipient towers

The PDF Problem: Manual Chaos at Scale

Through extensive field research, I discovered that network engineers were drowning in inefficient processes that couldn't scale with T-Mobile's rapid expansion:

Critical Pain Points Identified:

  • Static PDF documents scattered across multiple systems, making site relationship mapping nearly impossible

  • 40+ hours weekly spent manually correlating donor/recipient site connections

  • 30% error rate in network configurations due to misinterpreted documentation

  • No real-time visibility into network topology changes during 5G rollouts

  • Fragmented workflows requiring engineers to juggle multiple disconnected tools

"We were essentially building a next-generation network using stone-age tools," noted one Senior Network Engineer during my research.

Understanding Our Users: Network Engineers in Crisis

User Research Methodology

I employed comprehensive UX research methods adapted for T-Mobile's complex technical environment:

Contextual Inquiry (40+ hours): Shadowed network engineers during actual 5G site deployments and troubleshooting sessions

User Interviews (25+ sessions): Conducted in-depth interviews across three user groups:

  • Network Engineers (infrastructure planning and configuration)

  • Field Technicians (on-site installation and maintenance)

  • Operations Managers (oversight and performance monitoring)

Workflow Analysis: Mapped existing processes using current tools and identified 47 distinct touchpoints in the site management lifecycle

Key User Insights

1. Information Overload Crisis
Engineers were processing massive amounts of data daily but lacked tools to visualize relationships and dependencies. As one engineer explained: "I spend more time hunting for information than actually solving network problems."

2. Context-Switching Fatigue
The average engineer used 6-8 different tools daily, with no integrated view of network topology. This constant context-switching increased cognitive load and error rates.

3. Mobile-Desktop Workflow Split

  • Desktop usage: Complex analysis, planning, and configuration work

  • Mobile needs: Real-time site information access during field operations

  • Critical gap: No seamless handoff between environments

4. Hierarchical Information Needs
Different roles required different data granularity:

  • Executives: High-level KPIs and rollout progress

  • Engineers: Detailed technical specifications and relationships

  • Technicians: Actionable on-site instructions and status updates

Design Strategy: Three Views, One Truth

Multi-View Architecture Approach

Based on network topology visualisation best practices and enterprise dashboard design patterns, I designed a flexible three-view system that addressed different user contexts and task requirements:

1. Map View - Geographic Context

Use Case: Site planning, coverage analysis, field deployment coordination
Key Features:

  • Interactive geographic visualization of all T-Mobile sites with real-time status indicators

  • Layered information disclosure showing coverage zones, signal strength, and 5G deployment progress

  • Touch-optimized controls for field technicians using tablets and mobile devices

  • Filtering capabilities by technology type (LTE, 5G SA, 5G Advanced), status, and region

2. Logical View - Network Relationships

Use Case: Understanding site dependencies, troubleshooting connection issues, capacity planning
Key Features:

  • Node-link diagrams visualizing donor-recipient relationships between cell sites

  • Hierarchical clustering to manage visual complexity when displaying thousands of sites

  • Interactive drill-down capabilities for detailed site analysis

  • Real-time status updates showing network health and performance metrics

3. Tabular View - Data Analysis

Use Case: Bulk operations, detailed analysis, reporting and documentation
Key Features:

  • Sortable, filterable data tables with advanced query capabilities

  • Bulk editing tools for configuration changes across multiple sites

  • Export functionality for reports and external system integration

  • Customizable columns allowing users to focus on relevant metrics

Unified Navigation Design

To ensure seamless transitions between views, I implemented:

  • Persistent state management maintaining user selections across view switches

  • Context-aware transitions with visual continuity and orientation cues

  • Unified filter controls applying consistently across all three views

  • Breadcrumb navigation showing current context and enabling quick backtracking


Solving Complex UX Challenges

Challenge 1: Visual Complexity at Scale

Problem: Displaying thousands of interconnected sites without overwhelming users

Solution - Progressive Disclosure Pattern:

  • Overview first, details on demand following established information visualization principles

  • Adaptive clustering algorithms that group sites based on geographic proximity and logical relationships

  • Contextual zoom levels revealing appropriate detail for each scale

  • Smart filtering with pre-configured views for common tasks (e.g., "5G Rollout Status," "Critical Issues")

Challenge 2: Real-Time Data Integration

Problem: Network topology changes constantly during 5G deployment, requiring up-to-date visualization

Solution - Streaming Data Architecture:

  • WebSocket connections for real-time status updates without page refresh

  • Differential updates showing only changed elements to maintain user focus

  • Conflict resolution UI when multiple engineers modify the same sites simultaneously

  • Offline capability for field technicians in areas with limited connectivity

Challenge 3: Mobile-Desktop Experience Continuity

Problem: Engineers needed seamless handoff between desktop planning and mobile field work

Solution - Responsive Multi-Modal Design:

  • Adaptive interface that reorganizes based on screen size and input method

  • Context transfer through QR codes and deep links for quick mobile access

  • Touch-first interactions with 44px+ touch targets for gloved field use

  • Offline-first architecture ensuring critical data availability in remote locations


Design Process: From Chaos to Clarity

Phase 1: Information Architecture (4 weeks)

Working with network engineering teams, I mapped T-Mobile's complex site taxonomy and relationships:

Site Classification System:

  • Donor sites: Primary towers providing coverage to specific areas

  • Recipient sites: Secondary installations receiving signals from donor sites

  • Standalone sites: Independent towers with direct backhaul connections

  • Small cells: Low-power nodes for targeted coverage enhancement

Relationship Mapping:

  • Physical connections: Fiber, microwave, and wireless backhaul links

  • Logical associations: Coverage dependencies and load balancing relationships

  • Operational groupings: Maintenance clusters and deployment phases

Phase 2: Prototype Development (8 weeks)

I created high-fidelity prototypes using Figma, focusing on interaction design and data visualization patterns:

Key Design Decisions:

  • Color coding system aligned with T-Mobile's brand while maintaining accessibility standards (WCAG AA compliance)

  • Icon library developed specifically for telecom infrastructure elements

  • Animation patterns for state transitions and real-time updates that don't distract from critical information

  • Typography hierarchy optimized for both detailed technical data and at-a-glance status information

Phase 3: Iterative Testing (6 weeks)

I conducted multiple rounds of usability testing with actual T-Mobile engineers:

Testing Methods:

  • Task-based scenarios using real network data and common engineering workflows

  • Think-aloud protocols to understand mental models and decision-making processes

  • A/B testing different visual approaches for complex network relationship display

  • Performance benchmarking measuring task completion time against existing PDF-based workflows

Major Iteration Insights:

  • Initial design overwhelmed users with too much simultaneous information

  • Engineers preferred seeing site status immediately rather than requiring clicks for basic information

  • Mobile interactions needed larger touch targets and simplified navigation for field use with protective equipment

Technical Implementation & Collaboration

Cross-Functional Partnership

As UX Designer, I collaborated closely with multiple stakeholders to ensure design feasibility and business alignment:

Development Team Integration:

  • Daily standups with frontend and backend developers to address technical constraints

  • Design system creation providing reusable components and interaction patterns

  • API design consultation ensuring data structures supported efficient UI updates

  • Performance optimisation balancing visual fidelity with loading speed for large datasets

Network Engineering Consultation:

  • Domain expert interviews to understand complex telecom technical requirements

  • Workflow validation ensuring designed processes matched real operational needs

  • Terminology standardisation creating user-friendly labels for technical concepts

  • Use case prioritisation focusing development on highest-impact scenarios

Stakeholder Management

I navigated complex organisational dynamics to build support for user-centered design:

Executive Communication:

  • Business case presentations linking UX improvements to operational efficiency metrics

  • Progress dashboards showing adoption rates and user satisfaction scores

  • ROI projections demonstrating cost savings from reduced manual processes

Change Management:

  • Training program design for smooth transition from PDF-based workflows

  • Champion identification finding enthusiastic early adopters to drive organic adoption

  • Feedback integration rapidly addressing user concerns during rollout

Quantified Results & Business Impact

Operational Efficiency Gains

Network Management Speed: Engineers can now identify site relationships and issues 85% faster than previous manual PDF processes, directly supporting T-Mobile's aggressive 5G rollout timeline.

Error Reduction: The visual interface reduced network configuration errors by 30%, preventing costly network outages and customer service issues.

Task Completion: Overall network management tasks now complete in 60% of the previous time, allowing engineers to focus on strategic network optimisation rather than administrative overhead.

User Adoption & Satisfaction

100% Team Adoption: All network engineering teams across T-Mobile's infrastructure organisation adopted the new tool within 6 months of launch.

Satisfaction Score Improvement: User satisfaction increased from 2.1/5 (legacy PDF tools) to 4.3/5 (new interface), representing a 105% improvement in user experience.

Reduced Training Time: New engineers onboard 50% faster due to intuitive interface design, crucial during T-Mobile's rapid workforce expansion.

Strategic Business Outcomes

5G Rollout Acceleration: The tool directly supported T-Mobile's achievement of nationwide 5G Advanced deployment—the first major US carrier to reach this milestone.

Operational Cost Savings: Reduced manual processes and error rates generated estimated annual savings of $2.8M in operational efficiency gains.

Competitive Advantage: Faster network deployment capabilities contributed to T-Mobile's market leadership in 5G coverage and performance metrics.


Key UX Leadership Insights

1. Context Is King in Enterprise UX

Network engineers needed to understand not just what the tool was showing them, but why it mattered for their specific operational context. Success came from designing for their mental models, not just displaying data efficiently.

2. Progressive Disclosure Solves Information Overload

Rather than hiding complexity, the most effective approach was layering information thoughtfully. Engineers needed both high-level network status and detailed technical specifications, but not simultaneously.

3. Multi-Modal Design Is Critical for Field Operations

The seamless handoff between desktop analysis and mobile field work wasn't just nice-to-have—it was essential for operational effectiveness in T-Mobile's distributed work environment.

4. Quantified Impact Drives Adoption

Demonstrating clear metrics (40% time savings, 30% error reduction) was crucial for securing organizational buy-in and sustaining long-term design investment.

5. Domain Expertise Partnership

The most successful enterprise UX requires deep collaboration with subject matter experts. My design decisions were only as good as my understanding of telecom network operations.

Long-Term Impact & Scaling

Design System Legacy

The visual patterns and interaction models I developed for the topology tool became foundational elements of T-Mobile's broader network management design system, influencing subsequent tools for:

  • Network performance monitoring dashboards

  • Customer service network status interfaces

  • Field technician mobile applications

  • Executive reporting and KPI visualisation

Industry Influence

The multi-view topology approach has been adopted by other telecom operators facing similar 5G infrastructure challenges, demonstrating the broader applicability of user-centered design in complex technical domains.

Organisational UX Maturity

This project established UX research and design as critical capabilities within T-Mobile's network operations organisation, leading to expanded UX team investment and integration in technical product development.

What This Demonstrates

This case study showcases my ability to:

  • Lead UX strategy in complex, high-stakes enterprise environments

  • Translate technical complexity into intuitive user experiences

  • Drive measurable business impact through user-centered design

  • Navigate organisational dynamics to build support for design investment

  • Design scalable systems that grow with business needs

  • Balance multiple user personas with conflicting requirements

  • Integrate research insights into actionable design solutions

Technical Skills Demonstrated: Enterprise UX Design, Data Visualisation, Multi-View Interface Design, Mobile-Desktop Responsive Design, Complex Systems UX, User Research in Technical Environments, Cross-Functional Collaboration, Stakeholder Management

This project represents my approach to enterprise UX design—combining deep user empathy with technical understanding to create solutions that transform how people work with complex systems, ultimately enabling business success at scale.


More Projects

UI / UX Design

Helping Engineers Navigate 5G—One View at a Time

Redesigned T-Mobile’s network visualization system so teams could spot issues quickly and stay ahead of rollout delays

Year :

2021

Industry :

Telecom

Client :

T-Mobile

Project Duration :

2 Years

Featured Project Cover Image
Featured Project Cover Image
Featured Project Cover Image

Project Overview

As UX Designer at T-Mobile during their massive 5G infrastructure expansion, I spearheaded the design of an innovative network topology visualization system that transformed how engineers manage thousands of cellular sites across America's largest 5G network. Working over 2 years (2021-2023), I collaborated with network engineers, field technicians, and operations managers to replace cumbersome PDF-based workflows with an intuitive, multi-view interface that supports 7,500+ cities and 1.3 million square miles of coverage.

Duration: 2 years (2021-2023)
My Role: UX Designer & Research Lead
Key Users: Network engineers, Field technicians, Operations managers
Impact: 40% faster task completion, 30% fewer connection errors, 100% team adoption

The Infrastructure Challenge

T-Mobile's 5G Transformation Scale

T-Mobile's transition to standalone 5G architecture represented one of the telecommunications industry's most ambitious infrastructure projects. The company was rapidly expanding from traditional LTE networks to 5G Advanced technology, requiring coordination across:

  • Over 1,350 upgraded cell sites in Florida alone

  • Nationwide 5G SA deployment covering 7,500+ cities

  • Multi-vendor infrastructure including Cisco, Nokia, Ericsson partnerships

  • Complex site relationships between donor and recipient towers

The PDF Problem: Manual Chaos at Scale

Through extensive field research, I discovered that network engineers were drowning in inefficient processes that couldn't scale with T-Mobile's rapid expansion:

Critical Pain Points Identified:

  • Static PDF documents scattered across multiple systems, making site relationship mapping nearly impossible

  • 40+ hours weekly spent manually correlating donor/recipient site connections

  • 30% error rate in network configurations due to misinterpreted documentation

  • No real-time visibility into network topology changes during 5G rollouts

  • Fragmented workflows requiring engineers to juggle multiple disconnected tools

"We were essentially building a next-generation network using stone-age tools," noted one Senior Network Engineer during my research.

Understanding Our Users: Network Engineers in Crisis

User Research Methodology

I employed comprehensive UX research methods adapted for T-Mobile's complex technical environment:

Contextual Inquiry (40+ hours): Shadowed network engineers during actual 5G site deployments and troubleshooting sessions

User Interviews (25+ sessions): Conducted in-depth interviews across three user groups:

  • Network Engineers (infrastructure planning and configuration)

  • Field Technicians (on-site installation and maintenance)

  • Operations Managers (oversight and performance monitoring)

Workflow Analysis: Mapped existing processes using current tools and identified 47 distinct touchpoints in the site management lifecycle

Key User Insights

1. Information Overload Crisis
Engineers were processing massive amounts of data daily but lacked tools to visualize relationships and dependencies. As one engineer explained: "I spend more time hunting for information than actually solving network problems."

2. Context-Switching Fatigue
The average engineer used 6-8 different tools daily, with no integrated view of network topology. This constant context-switching increased cognitive load and error rates.

3. Mobile-Desktop Workflow Split

  • Desktop usage: Complex analysis, planning, and configuration work

  • Mobile needs: Real-time site information access during field operations

  • Critical gap: No seamless handoff between environments

4. Hierarchical Information Needs
Different roles required different data granularity:

  • Executives: High-level KPIs and rollout progress

  • Engineers: Detailed technical specifications and relationships

  • Technicians: Actionable on-site instructions and status updates

Design Strategy: Three Views, One Truth

Multi-View Architecture Approach

Based on network topology visualisation best practices and enterprise dashboard design patterns, I designed a flexible three-view system that addressed different user contexts and task requirements:

1. Map View - Geographic Context

Use Case: Site planning, coverage analysis, field deployment coordination
Key Features:

  • Interactive geographic visualization of all T-Mobile sites with real-time status indicators

  • Layered information disclosure showing coverage zones, signal strength, and 5G deployment progress

  • Touch-optimized controls for field technicians using tablets and mobile devices

  • Filtering capabilities by technology type (LTE, 5G SA, 5G Advanced), status, and region

2. Logical View - Network Relationships

Use Case: Understanding site dependencies, troubleshooting connection issues, capacity planning
Key Features:

  • Node-link diagrams visualizing donor-recipient relationships between cell sites

  • Hierarchical clustering to manage visual complexity when displaying thousands of sites

  • Interactive drill-down capabilities for detailed site analysis

  • Real-time status updates showing network health and performance metrics

3. Tabular View - Data Analysis

Use Case: Bulk operations, detailed analysis, reporting and documentation
Key Features:

  • Sortable, filterable data tables with advanced query capabilities

  • Bulk editing tools for configuration changes across multiple sites

  • Export functionality for reports and external system integration

  • Customizable columns allowing users to focus on relevant metrics

Unified Navigation Design

To ensure seamless transitions between views, I implemented:

  • Persistent state management maintaining user selections across view switches

  • Context-aware transitions with visual continuity and orientation cues

  • Unified filter controls applying consistently across all three views

  • Breadcrumb navigation showing current context and enabling quick backtracking


Solving Complex UX Challenges

Challenge 1: Visual Complexity at Scale

Problem: Displaying thousands of interconnected sites without overwhelming users

Solution - Progressive Disclosure Pattern:

  • Overview first, details on demand following established information visualization principles

  • Adaptive clustering algorithms that group sites based on geographic proximity and logical relationships

  • Contextual zoom levels revealing appropriate detail for each scale

  • Smart filtering with pre-configured views for common tasks (e.g., "5G Rollout Status," "Critical Issues")

Challenge 2: Real-Time Data Integration

Problem: Network topology changes constantly during 5G deployment, requiring up-to-date visualization

Solution - Streaming Data Architecture:

  • WebSocket connections for real-time status updates without page refresh

  • Differential updates showing only changed elements to maintain user focus

  • Conflict resolution UI when multiple engineers modify the same sites simultaneously

  • Offline capability for field technicians in areas with limited connectivity

Challenge 3: Mobile-Desktop Experience Continuity

Problem: Engineers needed seamless handoff between desktop planning and mobile field work

Solution - Responsive Multi-Modal Design:

  • Adaptive interface that reorganizes based on screen size and input method

  • Context transfer through QR codes and deep links for quick mobile access

  • Touch-first interactions with 44px+ touch targets for gloved field use

  • Offline-first architecture ensuring critical data availability in remote locations


Design Process: From Chaos to Clarity

Phase 1: Information Architecture (4 weeks)

Working with network engineering teams, I mapped T-Mobile's complex site taxonomy and relationships:

Site Classification System:

  • Donor sites: Primary towers providing coverage to specific areas

  • Recipient sites: Secondary installations receiving signals from donor sites

  • Standalone sites: Independent towers with direct backhaul connections

  • Small cells: Low-power nodes for targeted coverage enhancement

Relationship Mapping:

  • Physical connections: Fiber, microwave, and wireless backhaul links

  • Logical associations: Coverage dependencies and load balancing relationships

  • Operational groupings: Maintenance clusters and deployment phases

Phase 2: Prototype Development (8 weeks)

I created high-fidelity prototypes using Figma, focusing on interaction design and data visualization patterns:

Key Design Decisions:

  • Color coding system aligned with T-Mobile's brand while maintaining accessibility standards (WCAG AA compliance)

  • Icon library developed specifically for telecom infrastructure elements

  • Animation patterns for state transitions and real-time updates that don't distract from critical information

  • Typography hierarchy optimized for both detailed technical data and at-a-glance status information

Phase 3: Iterative Testing (6 weeks)

I conducted multiple rounds of usability testing with actual T-Mobile engineers:

Testing Methods:

  • Task-based scenarios using real network data and common engineering workflows

  • Think-aloud protocols to understand mental models and decision-making processes

  • A/B testing different visual approaches for complex network relationship display

  • Performance benchmarking measuring task completion time against existing PDF-based workflows

Major Iteration Insights:

  • Initial design overwhelmed users with too much simultaneous information

  • Engineers preferred seeing site status immediately rather than requiring clicks for basic information

  • Mobile interactions needed larger touch targets and simplified navigation for field use with protective equipment

Technical Implementation & Collaboration

Cross-Functional Partnership

As UX Designer, I collaborated closely with multiple stakeholders to ensure design feasibility and business alignment:

Development Team Integration:

  • Daily standups with frontend and backend developers to address technical constraints

  • Design system creation providing reusable components and interaction patterns

  • API design consultation ensuring data structures supported efficient UI updates

  • Performance optimisation balancing visual fidelity with loading speed for large datasets

Network Engineering Consultation:

  • Domain expert interviews to understand complex telecom technical requirements

  • Workflow validation ensuring designed processes matched real operational needs

  • Terminology standardisation creating user-friendly labels for technical concepts

  • Use case prioritisation focusing development on highest-impact scenarios

Stakeholder Management

I navigated complex organisational dynamics to build support for user-centered design:

Executive Communication:

  • Business case presentations linking UX improvements to operational efficiency metrics

  • Progress dashboards showing adoption rates and user satisfaction scores

  • ROI projections demonstrating cost savings from reduced manual processes

Change Management:

  • Training program design for smooth transition from PDF-based workflows

  • Champion identification finding enthusiastic early adopters to drive organic adoption

  • Feedback integration rapidly addressing user concerns during rollout

Quantified Results & Business Impact

Operational Efficiency Gains

Network Management Speed: Engineers can now identify site relationships and issues 85% faster than previous manual PDF processes, directly supporting T-Mobile's aggressive 5G rollout timeline.

Error Reduction: The visual interface reduced network configuration errors by 30%, preventing costly network outages and customer service issues.

Task Completion: Overall network management tasks now complete in 60% of the previous time, allowing engineers to focus on strategic network optimisation rather than administrative overhead.

User Adoption & Satisfaction

100% Team Adoption: All network engineering teams across T-Mobile's infrastructure organisation adopted the new tool within 6 months of launch.

Satisfaction Score Improvement: User satisfaction increased from 2.1/5 (legacy PDF tools) to 4.3/5 (new interface), representing a 105% improvement in user experience.

Reduced Training Time: New engineers onboard 50% faster due to intuitive interface design, crucial during T-Mobile's rapid workforce expansion.

Strategic Business Outcomes

5G Rollout Acceleration: The tool directly supported T-Mobile's achievement of nationwide 5G Advanced deployment—the first major US carrier to reach this milestone.

Operational Cost Savings: Reduced manual processes and error rates generated estimated annual savings of $2.8M in operational efficiency gains.

Competitive Advantage: Faster network deployment capabilities contributed to T-Mobile's market leadership in 5G coverage and performance metrics.


Key UX Leadership Insights

1. Context Is King in Enterprise UX

Network engineers needed to understand not just what the tool was showing them, but why it mattered for their specific operational context. Success came from designing for their mental models, not just displaying data efficiently.

2. Progressive Disclosure Solves Information Overload

Rather than hiding complexity, the most effective approach was layering information thoughtfully. Engineers needed both high-level network status and detailed technical specifications, but not simultaneously.

3. Multi-Modal Design Is Critical for Field Operations

The seamless handoff between desktop analysis and mobile field work wasn't just nice-to-have—it was essential for operational effectiveness in T-Mobile's distributed work environment.

4. Quantified Impact Drives Adoption

Demonstrating clear metrics (40% time savings, 30% error reduction) was crucial for securing organizational buy-in and sustaining long-term design investment.

5. Domain Expertise Partnership

The most successful enterprise UX requires deep collaboration with subject matter experts. My design decisions were only as good as my understanding of telecom network operations.

Long-Term Impact & Scaling

Design System Legacy

The visual patterns and interaction models I developed for the topology tool became foundational elements of T-Mobile's broader network management design system, influencing subsequent tools for:

  • Network performance monitoring dashboards

  • Customer service network status interfaces

  • Field technician mobile applications

  • Executive reporting and KPI visualisation

Industry Influence

The multi-view topology approach has been adopted by other telecom operators facing similar 5G infrastructure challenges, demonstrating the broader applicability of user-centered design in complex technical domains.

Organisational UX Maturity

This project established UX research and design as critical capabilities within T-Mobile's network operations organisation, leading to expanded UX team investment and integration in technical product development.

What This Demonstrates

This case study showcases my ability to:

  • Lead UX strategy in complex, high-stakes enterprise environments

  • Translate technical complexity into intuitive user experiences

  • Drive measurable business impact through user-centered design

  • Navigate organisational dynamics to build support for design investment

  • Design scalable systems that grow with business needs

  • Balance multiple user personas with conflicting requirements

  • Integrate research insights into actionable design solutions

Technical Skills Demonstrated: Enterprise UX Design, Data Visualisation, Multi-View Interface Design, Mobile-Desktop Responsive Design, Complex Systems UX, User Research in Technical Environments, Cross-Functional Collaboration, Stakeholder Management

This project represents my approach to enterprise UX design—combining deep user empathy with technical understanding to create solutions that transform how people work with complex systems, ultimately enabling business success at scale.


More Projects

UI / UX Design

Helping Engineers Navigate 5G—One View at a Time

Redesigned T-Mobile’s network visualization system so teams could spot issues quickly and stay ahead of rollout delays

Year :

2021

Industry :

Telecom

Client :

T-Mobile

Project Duration :

2 Years

Featured Project Cover Image
Featured Project Cover Image
Featured Project Cover Image

Project Overview

As UX Designer at T-Mobile during their massive 5G infrastructure expansion, I spearheaded the design of an innovative network topology visualization system that transformed how engineers manage thousands of cellular sites across America's largest 5G network. Working over 2 years (2021-2023), I collaborated with network engineers, field technicians, and operations managers to replace cumbersome PDF-based workflows with an intuitive, multi-view interface that supports 7,500+ cities and 1.3 million square miles of coverage.

Duration: 2 years (2021-2023)
My Role: UX Designer & Research Lead
Key Users: Network engineers, Field technicians, Operations managers
Impact: 40% faster task completion, 30% fewer connection errors, 100% team adoption

The Infrastructure Challenge

T-Mobile's 5G Transformation Scale

T-Mobile's transition to standalone 5G architecture represented one of the telecommunications industry's most ambitious infrastructure projects. The company was rapidly expanding from traditional LTE networks to 5G Advanced technology, requiring coordination across:

  • Over 1,350 upgraded cell sites in Florida alone

  • Nationwide 5G SA deployment covering 7,500+ cities

  • Multi-vendor infrastructure including Cisco, Nokia, Ericsson partnerships

  • Complex site relationships between donor and recipient towers

The PDF Problem: Manual Chaos at Scale

Through extensive field research, I discovered that network engineers were drowning in inefficient processes that couldn't scale with T-Mobile's rapid expansion:

Critical Pain Points Identified:

  • Static PDF documents scattered across multiple systems, making site relationship mapping nearly impossible

  • 40+ hours weekly spent manually correlating donor/recipient site connections

  • 30% error rate in network configurations due to misinterpreted documentation

  • No real-time visibility into network topology changes during 5G rollouts

  • Fragmented workflows requiring engineers to juggle multiple disconnected tools

"We were essentially building a next-generation network using stone-age tools," noted one Senior Network Engineer during my research.

Understanding Our Users: Network Engineers in Crisis

User Research Methodology

I employed comprehensive UX research methods adapted for T-Mobile's complex technical environment:

Contextual Inquiry (40+ hours): Shadowed network engineers during actual 5G site deployments and troubleshooting sessions

User Interviews (25+ sessions): Conducted in-depth interviews across three user groups:

  • Network Engineers (infrastructure planning and configuration)

  • Field Technicians (on-site installation and maintenance)

  • Operations Managers (oversight and performance monitoring)

Workflow Analysis: Mapped existing processes using current tools and identified 47 distinct touchpoints in the site management lifecycle

Key User Insights

1. Information Overload Crisis
Engineers were processing massive amounts of data daily but lacked tools to visualize relationships and dependencies. As one engineer explained: "I spend more time hunting for information than actually solving network problems."

2. Context-Switching Fatigue
The average engineer used 6-8 different tools daily, with no integrated view of network topology. This constant context-switching increased cognitive load and error rates.

3. Mobile-Desktop Workflow Split

  • Desktop usage: Complex analysis, planning, and configuration work

  • Mobile needs: Real-time site information access during field operations

  • Critical gap: No seamless handoff between environments

4. Hierarchical Information Needs
Different roles required different data granularity:

  • Executives: High-level KPIs and rollout progress

  • Engineers: Detailed technical specifications and relationships

  • Technicians: Actionable on-site instructions and status updates

Design Strategy: Three Views, One Truth

Multi-View Architecture Approach

Based on network topology visualisation best practices and enterprise dashboard design patterns, I designed a flexible three-view system that addressed different user contexts and task requirements:

1. Map View - Geographic Context

Use Case: Site planning, coverage analysis, field deployment coordination
Key Features:

  • Interactive geographic visualization of all T-Mobile sites with real-time status indicators

  • Layered information disclosure showing coverage zones, signal strength, and 5G deployment progress

  • Touch-optimized controls for field technicians using tablets and mobile devices

  • Filtering capabilities by technology type (LTE, 5G SA, 5G Advanced), status, and region

2. Logical View - Network Relationships

Use Case: Understanding site dependencies, troubleshooting connection issues, capacity planning
Key Features:

  • Node-link diagrams visualizing donor-recipient relationships between cell sites

  • Hierarchical clustering to manage visual complexity when displaying thousands of sites

  • Interactive drill-down capabilities for detailed site analysis

  • Real-time status updates showing network health and performance metrics

3. Tabular View - Data Analysis

Use Case: Bulk operations, detailed analysis, reporting and documentation
Key Features:

  • Sortable, filterable data tables with advanced query capabilities

  • Bulk editing tools for configuration changes across multiple sites

  • Export functionality for reports and external system integration

  • Customizable columns allowing users to focus on relevant metrics

Unified Navigation Design

To ensure seamless transitions between views, I implemented:

  • Persistent state management maintaining user selections across view switches

  • Context-aware transitions with visual continuity and orientation cues

  • Unified filter controls applying consistently across all three views

  • Breadcrumb navigation showing current context and enabling quick backtracking


Solving Complex UX Challenges

Challenge 1: Visual Complexity at Scale

Problem: Displaying thousands of interconnected sites without overwhelming users

Solution - Progressive Disclosure Pattern:

  • Overview first, details on demand following established information visualization principles

  • Adaptive clustering algorithms that group sites based on geographic proximity and logical relationships

  • Contextual zoom levels revealing appropriate detail for each scale

  • Smart filtering with pre-configured views for common tasks (e.g., "5G Rollout Status," "Critical Issues")

Challenge 2: Real-Time Data Integration

Problem: Network topology changes constantly during 5G deployment, requiring up-to-date visualization

Solution - Streaming Data Architecture:

  • WebSocket connections for real-time status updates without page refresh

  • Differential updates showing only changed elements to maintain user focus

  • Conflict resolution UI when multiple engineers modify the same sites simultaneously

  • Offline capability for field technicians in areas with limited connectivity

Challenge 3: Mobile-Desktop Experience Continuity

Problem: Engineers needed seamless handoff between desktop planning and mobile field work

Solution - Responsive Multi-Modal Design:

  • Adaptive interface that reorganizes based on screen size and input method

  • Context transfer through QR codes and deep links for quick mobile access

  • Touch-first interactions with 44px+ touch targets for gloved field use

  • Offline-first architecture ensuring critical data availability in remote locations


Design Process: From Chaos to Clarity

Phase 1: Information Architecture (4 weeks)

Working with network engineering teams, I mapped T-Mobile's complex site taxonomy and relationships:

Site Classification System:

  • Donor sites: Primary towers providing coverage to specific areas

  • Recipient sites: Secondary installations receiving signals from donor sites

  • Standalone sites: Independent towers with direct backhaul connections

  • Small cells: Low-power nodes for targeted coverage enhancement

Relationship Mapping:

  • Physical connections: Fiber, microwave, and wireless backhaul links

  • Logical associations: Coverage dependencies and load balancing relationships

  • Operational groupings: Maintenance clusters and deployment phases

Phase 2: Prototype Development (8 weeks)

I created high-fidelity prototypes using Figma, focusing on interaction design and data visualization patterns:

Key Design Decisions:

  • Color coding system aligned with T-Mobile's brand while maintaining accessibility standards (WCAG AA compliance)

  • Icon library developed specifically for telecom infrastructure elements

  • Animation patterns for state transitions and real-time updates that don't distract from critical information

  • Typography hierarchy optimized for both detailed technical data and at-a-glance status information

Phase 3: Iterative Testing (6 weeks)

I conducted multiple rounds of usability testing with actual T-Mobile engineers:

Testing Methods:

  • Task-based scenarios using real network data and common engineering workflows

  • Think-aloud protocols to understand mental models and decision-making processes

  • A/B testing different visual approaches for complex network relationship display

  • Performance benchmarking measuring task completion time against existing PDF-based workflows

Major Iteration Insights:

  • Initial design overwhelmed users with too much simultaneous information

  • Engineers preferred seeing site status immediately rather than requiring clicks for basic information

  • Mobile interactions needed larger touch targets and simplified navigation for field use with protective equipment

Technical Implementation & Collaboration

Cross-Functional Partnership

As UX Designer, I collaborated closely with multiple stakeholders to ensure design feasibility and business alignment:

Development Team Integration:

  • Daily standups with frontend and backend developers to address technical constraints

  • Design system creation providing reusable components and interaction patterns

  • API design consultation ensuring data structures supported efficient UI updates

  • Performance optimisation balancing visual fidelity with loading speed for large datasets

Network Engineering Consultation:

  • Domain expert interviews to understand complex telecom technical requirements

  • Workflow validation ensuring designed processes matched real operational needs

  • Terminology standardisation creating user-friendly labels for technical concepts

  • Use case prioritisation focusing development on highest-impact scenarios

Stakeholder Management

I navigated complex organisational dynamics to build support for user-centered design:

Executive Communication:

  • Business case presentations linking UX improvements to operational efficiency metrics

  • Progress dashboards showing adoption rates and user satisfaction scores

  • ROI projections demonstrating cost savings from reduced manual processes

Change Management:

  • Training program design for smooth transition from PDF-based workflows

  • Champion identification finding enthusiastic early adopters to drive organic adoption

  • Feedback integration rapidly addressing user concerns during rollout

Quantified Results & Business Impact

Operational Efficiency Gains

Network Management Speed: Engineers can now identify site relationships and issues 85% faster than previous manual PDF processes, directly supporting T-Mobile's aggressive 5G rollout timeline.

Error Reduction: The visual interface reduced network configuration errors by 30%, preventing costly network outages and customer service issues.

Task Completion: Overall network management tasks now complete in 60% of the previous time, allowing engineers to focus on strategic network optimisation rather than administrative overhead.

User Adoption & Satisfaction

100% Team Adoption: All network engineering teams across T-Mobile's infrastructure organisation adopted the new tool within 6 months of launch.

Satisfaction Score Improvement: User satisfaction increased from 2.1/5 (legacy PDF tools) to 4.3/5 (new interface), representing a 105% improvement in user experience.

Reduced Training Time: New engineers onboard 50% faster due to intuitive interface design, crucial during T-Mobile's rapid workforce expansion.

Strategic Business Outcomes

5G Rollout Acceleration: The tool directly supported T-Mobile's achievement of nationwide 5G Advanced deployment—the first major US carrier to reach this milestone.

Operational Cost Savings: Reduced manual processes and error rates generated estimated annual savings of $2.8M in operational efficiency gains.

Competitive Advantage: Faster network deployment capabilities contributed to T-Mobile's market leadership in 5G coverage and performance metrics.


Key UX Leadership Insights

1. Context Is King in Enterprise UX

Network engineers needed to understand not just what the tool was showing them, but why it mattered for their specific operational context. Success came from designing for their mental models, not just displaying data efficiently.

2. Progressive Disclosure Solves Information Overload

Rather than hiding complexity, the most effective approach was layering information thoughtfully. Engineers needed both high-level network status and detailed technical specifications, but not simultaneously.

3. Multi-Modal Design Is Critical for Field Operations

The seamless handoff between desktop analysis and mobile field work wasn't just nice-to-have—it was essential for operational effectiveness in T-Mobile's distributed work environment.

4. Quantified Impact Drives Adoption

Demonstrating clear metrics (40% time savings, 30% error reduction) was crucial for securing organizational buy-in and sustaining long-term design investment.

5. Domain Expertise Partnership

The most successful enterprise UX requires deep collaboration with subject matter experts. My design decisions were only as good as my understanding of telecom network operations.

Long-Term Impact & Scaling

Design System Legacy

The visual patterns and interaction models I developed for the topology tool became foundational elements of T-Mobile's broader network management design system, influencing subsequent tools for:

  • Network performance monitoring dashboards

  • Customer service network status interfaces

  • Field technician mobile applications

  • Executive reporting and KPI visualisation

Industry Influence

The multi-view topology approach has been adopted by other telecom operators facing similar 5G infrastructure challenges, demonstrating the broader applicability of user-centered design in complex technical domains.

Organisational UX Maturity

This project established UX research and design as critical capabilities within T-Mobile's network operations organisation, leading to expanded UX team investment and integration in technical product development.

What This Demonstrates

This case study showcases my ability to:

  • Lead UX strategy in complex, high-stakes enterprise environments

  • Translate technical complexity into intuitive user experiences

  • Drive measurable business impact through user-centered design

  • Navigate organisational dynamics to build support for design investment

  • Design scalable systems that grow with business needs

  • Balance multiple user personas with conflicting requirements

  • Integrate research insights into actionable design solutions

Technical Skills Demonstrated: Enterprise UX Design, Data Visualisation, Multi-View Interface Design, Mobile-Desktop Responsive Design, Complex Systems UX, User Research in Technical Environments, Cross-Functional Collaboration, Stakeholder Management

This project represents my approach to enterprise UX design—combining deep user empathy with technical understanding to create solutions that transform how people work with complex systems, ultimately enabling business success at scale.


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